Sources of Resistance – Barriers to Cooperation
- Negative emotions
- Habit
- Skepticism about reaching agreement: thinking that giving in is a loss
- Perceived power: Seeing negotiation as win-lose process
- Your reaction
Don’t react
- Don’t strike back
- Don’t give in
- Don’t break off relationship
- Go to “the balcony”
o Keep your eyes on the prize – your interest
o BATNA – Best alternative to a negotiated agreement – your Plan B – walk away
alternative
- Don’t settle for any agreement worst than BATNA
o Recognize the opponent’s tactic – name the game
o By time to think
- Just pause and saying nothing
- “Let me just make sure I understand exactly what you’re saying.”
Disarm your opponent
- Surprise your opponent
o Don’t pressure
o Don’t resist
o Listen intently to opponent
- Paraphrase afterwards
o Recognize opponent’s point
- Apologize if warranted
• “I’m sorry you’ve experienced this problem. You’re one of my
favorite customers, and you’re the last person I want to see
unhappy.”
o Agree wherever you can
- Look for occasions where you can say yes to your opponent.
- Say “Yes, and…” instead of “But….”
Change the game
- Bargaining to finding common ground
- Change your mindset
o Not either/or – both/and
- Reframe
o You seem to feel really strongly about this. I’d be interested in
understanding why.
o Help me see why this is so important to you.
o Help me understand why….
o Why not do it this way?
o What if ….
o What would you suggest I do? What would you do if you were in my position?
How would you suggest I proceed?
o What would you say makes that fair?
o Pascal: “People are usually more convinced by reason they discover by
themselves than by those found by others.”
o What’s the purpose of this policy?
o Who has the authority to grant an exception?
- After asking question, let the silence persist.
- Stonewall responses
o Ignore stonewall – pretend you didn’t hear it.
o Interpret stonewall as an aspiration – “We all have aspirations…”
- Responses to tricks
o Play along with it – play dumb
Make it easy to say yes
- Make outcome look like victory to opponent
- Don’t pressure
- Draw opponent into goal
- Involve your opponent in the problem-solving exercise
o Ask for opponent’s ideas
- Offer a list of options
- Help opponent save face
Make it hard to say no
Do not threaten – warn: bring your opponent to his senses, not to his knees.
Indirect action – go around the barrier
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